Stories

Aditya Birla Group (ABG) has institutionalised a sustainability framework with three strategic pillars: Responsible Stewardship, Stakeholder Engagement, and Future Proofing. As a flagship cement business of ABG, UltraTech follow this framework in letter and spirit to make its business sustainable.

UltraTech Cement Limited’s, India’s leading cement and Ready Mixed Concrete (RMC) company today announced that its Rajasthan-based integrated unit, Aditya Cement Works, has been awarded ‘Excellence in Environment Management (Manufacturing Sector)’ by the CII-ITC Centre of Excellence for Sustainable Development. The unit was awarded at the 17th CII-ITC Sustainability Awards 2022.

In several parts of India, particularly in villages, where there is no piped water facility supported by water treatment systems, people rely on groundwater drawn from the wells and hand pumps. As the groundwater is not treated, it can often be contaminated leading to several health problems.

UltraTech has embraced the concept of ‘Miyawaki forest’ for increasing green cover and nurturing biodiversity in its manufacturing units in India.

May 10, 2023 : UltraTech Cement Limited's five integrated units, one bulk terminal and one grinding unit have been recognised by the British Safety Council (BSC), winning awards for excellence in safety at the prestigious 65th BSC International Safety Awards, 2023. The event to recognise the winners in India was held in Mumbai on 10th May 2023.

Andhra Pradesh Cement Works, UltraTech's integrated cement manufacturing unit, has been recognised with the CII-ITC Commendation Award for Excellence in CSR.

April 26, 2023 : In a first-of-its-kind initiative in India, inland and coastal waterways have been leveraged by UltraTech Cement Limited, the cement flagship company of Aditya Birla Group (ABG), to transport phosphogypsum consignment.

UltraTech Cement’s integrated manufacturing unit Rawan Cement Works wins three platinum and one silver awards at CII’s national Kaizen competition.

With three awards at the EMVIES, UltraTech's total tally for this financial year stands at 44 and the total number of awards at 118.

April 12, 2023: UltraTech Cement, India’s leading cement and Ready Mix Concrete (RMC) company today announced that it is ranked 6th in the Global Sectoral ranking of the S&P Global Dow Jones Sustainability World Index (DJSI). UltraTech is the only Indian company in the top 10 in the Construction Material sector for the second year in a row.

1st  April, 2023 : UltraTech Cement Limited, India’s leading cement and Ready Mixed Concrete (RMC) company, has achieved the distinction of 100 million tonnes of grey cement sales volume in the financial year 2022-23.

March 21, 2023 : UltraTech Cement Limited, India’s leading cement and RMC company, has been conferred the prestigious ‘TERI-IWA-UNDP Water Sustainability Award 2022’ by The Energy and Resources Institute (TERI) in association with the International Water Association (IWA) and the United Nations Development Program (UNDP) on the eve of World Water Day 2023.

Thirteen limestone mines of UltraTech Cement Limited received 5-star ratings for 2021-22 from the Indian Bureau of Mines at the 75th anniversary celebrations of the Indian Bureau of Mines.

UltraTech brought home a Silver trophy at the 2nd edition of Economic Times Human Capital Awards in the 'Excellence in Change Management' category for its initiative 'Project Omega'.

The jetty attached to Ratnagiri Cement Works, a grinding unit of UltraTech Cement Limited, successfully completed its transition to using 100% renewable energy for its operations.

UltraTech won ten trophies including six Gold and three Silver trophies for its #BaatGharKi, #GharEkMaukaEk and Yashaswi Pradhan campaigns at Brand Equity Media Strategy Awards 2022.

December 2022 : IRM India Affiliate has signed a memorandum of understanding (MoU) with UltraTech Cement Limited. IRM is the world’s leading professional body for ERM qualifications across 140+ countries and UltraTech is the largest manufacturer of grey cement and ready-mix concrete (RMC) in India. Both organisations will work towards enhancing ERM and risk intelligence in the Indian cement sector.

UltraTech has won four trophies including two Gold trophies at the 8th edition of Maddies – Mobile Marketing Awards, for '#BaatGharKi' and 'Ghar Ek, Mauka Ek' campaigns

October, 2022 : UltraTech has announced today that it has been granted Environmental Product Declaration (EPD) certificates for four of its cement products, which are Ordinary Portland Cement (OPC), Portland Pozzolana Cement (PPC), Portland Slag Cement (PSC) and PCC (Portland Composite Cement). The grant was conferred basis Life Cycle Assessment Study conducted for these products following the standards for the preparation of Environmental Product Declaration (EPD).

UltraTech bagged four Gold trophies and one Silver trophy for its #BaatGharKi campaign at Exchange4Media's Golden Mikes Radio Advertising Awards 2022.

July, 2022: Ten of UltraTech Cement Limited's Limestone mines have been awarded a five-star rating for sustainable mine management, by the Ministry of Mines and Indian Bureau of Mines. This was awarded for FY 2020-21, with a total of ten 5-Star rating awards. UltraTech Cement Limited is India’s leading cement and ready-mix-concrete company.

July, 2022: UltraTech has been recognised as the 'Brand of the Year' at ET Brand Equity Shark Awards 2022. UltraTech won the maximum number of awards across different categories and thus bagged the coveted title. The award is one of the most esteemed awards which felicitates and rewards excellence in Marketing.

June, 2022: UltraTech's white cement division Birla White has been conferred with the Golden Peacock Award 2021 for its corporate social responsibility (CSR) efforts under the cement sector category.

May, 2022 : To provide customers with a one-stop-shop solution, UltraTech pioneered the UltraTech Building Solutions (UBS) concept. Today, most products and services are available under one roof – in shopping malls or retail chains or even on e-commerce websites.

India is witnessing rapid urbanization which has spurred an unprecedented increase in construction activity across our country. This has created a favourable environment for catalyzing employment in the infrastructure sector.

April, 2022 : Smt. Gamit Ramilaben Raysingbhai was honoured with Padma Shri award on 28th March 2022 by the Hon’ble President of India In recognition of her selfless service in the areas of education, healthcare and sanitation. Smt. Ramilaben, 52, is a social worker from Songadh taluka in Tapi district in Gujarat.

April, 2022 : UltraTech won a Gold and two Silver trophies for its Chance Na Lo campaign at Exchange4Media’s Prime Time Awards. The gold trophy was conferred under the ‘Best use of influencers’ category. The two silver trophies were conferred on UltraTech in ‘Best Integrated TV Campaign’ and ‘Best use of TV to create brand awareness’ categories.

March 2022: UltraTech Concrete, UltraTech Cement’s Ready-Mix Concrete (RMC) Division, has been honoured with four awards at the National Safety Awards 2021, including the Sarvashreshtha Suraksha Puraskar Award.

March 2022 : UltraTech Cement Limited, the largest manufacturer of grey cement and ready-mix concrete in India, has announced that its existing Ready-Mix Concrete (RMC) manufacturing plant near Pune will now be operated with an all-women workforce starting today, 8th March 2022.

February 2022 : For communities dwelling in Andhra Pradesh’s arid and semi-arid regions, drought is a frequent and serious livelihood challenge. Rayalaseema is one such region in the state, also home to our integrated cement unit Andhra Pradesh Cement Works (APCW). In line with UltraTech’s corporate social responsibility (CSR) philosophy, the unit has tailored an Integrated Watershed Project, to address the region’s drought related challenges.

January 2022: UltraTech Cement has been recognised with the Leaders Award in the Mega Large Business, Process Sector category, at the Frost & Sullivan and TERI Sustainability 4.0 Awards 2021. The Sustainability 4.0 Awards, now in its 12th year edition, recognises efforts of companies that incorporate sustainability principles into their business culture.

December 2021: UltraTech Cement, India’s No.1 cement brand, has won the ‘Best corporate HR practices’ award at National HRD Network (NHRDN) Bangalore Chapter’s flagship annual national event, called 10th HR Showcase. UltraTech won this award for its HR initiative ‘PraGaTi’. The award is a recognition of UltraTech’s exceptional work in providing employee-friendly HR practices and constant engagement with employees to promote a people-centric work culture within the organisation.

December 2021: Fifteen of UltraTech Cement’s Limestone mines have been awarded a five-star rating for sustainable mine management, by the Ministry of Mines and Indian Bureau of Mines. The five-star certificates were given by Shri Pralhad Joshi, Hon'ble Union Minister of Mines at a recently held ceremony along with the National Conclave on Mines & Minerals in New Delhi.

The Smarties APAC award is one of the most esteemed awards for brands across the Asia Pacific region that use mobile marketing effectively. Held virtually on 19th November this year, the awards received hundreds of entries from across the APAC region, covering more than 22 categories.

UltraTech Cement Limited, the largest manufacturer of grey cement, white cement, and ready-mix concrete in India, has improved its S&P's Dow Jones Sustainability Index (DJSI) score by 11 points. With a score of 79, UltraTech is now ranked seventh globally by DJSI in the Construction Material Sector.

Leveraging on its country-wide geographic presence, through manufacturing units, UltraTech Cement’s corporate social responsibility (CSR) initiatives focus on empowering rural women, one Self-Help Group (SHG) a time.

Continuing with its winning streak, UltraTech has won four awards at 6th edition of Indian Content Marketing Awards (ICMA) 2021 for its '#BaatGharKi' media campaign.

UltraTech Cement has been recognised as the 'Brand of the Year' at the 10th edition of MMA Smarties India, one of the leading mobile marketing awards in India organised by the Mobile Marketing Association. UltraTech also bagged three Gold trophies and two Silver trophies for its #BaatGharKi and #ChanceNaLo campaigns.

UltraTech Cement is committed to contribute to mitigation of climate change through a holistic approach of decarbonising its operations. Cement is a carbon-intensive industry, and our efforts at our units ingrain the approach to carbon reduction.

UltraTech Cement’s Ready Mix Concrete (RMC) division bagged four awards at National Safety Awards 2020 including a Golden trophy or the Sarvashreshtha Suraksha Puraskar Award. The prestigious National Safety Council of India (NSCI) awarded these four recognitions to UltraTech Cement’s RMC units under the MSME category.

UltraTech Cement has bagged eight awards at Campaign India Digital Crest Awards 2021 (CIDCA). UltraTech bagged four gold and three bronze trophies for its #BaatGharKi and #ChanceNaLo digital campaigns and the Company’s website won one silver trophy.

UltraTech Cement, India’s No.1 cement brand, bagged seven awards at the recently concluded Exchange4Media’s Indian Digital Marketing Awards (IDMA) 2021.

Reddipalayam Cement Works, UltraTech Cement’s integrated unit located in Tamil Nadu, has achieved the distinction of one-fourth of its fuel (heat) requirement being met through utilisation of waste materials sourced from local municipal corporations and industries. With the increased usage of alternative fuels, Reddipalayam Cement Works is now 16.25 times plastic positive. The unit has also successfully reduced CO2 emission by 2,250 tonne CO2 per annum.

May, 2021: The journey of Spoorti Jute Works took wings with a simple question in an internal team meeting of UltraTech Cement’s Andhra Pradesh Cement Works (APCW) in 2016: “Why do we need to order uniforms from commercial agencies?". More important was the context of the discussion itself wherein the team was exploring various approaches to support the local community in a sustainable manner.

April 2021: UltraTech Cement has been awarded as the ‘Advertiser of the Year’ at Exchange4Media’s Prime Time Awards 2020. The Company also won three Gold trophies and a Silver for its #BaatGharKi campaign.

UltraTech Cement’s Rajashree Cement Works' industrial training institute has helped provide new career opportunities to local youth.

The underlying hard rock of the Khor and Suwakheda areas in the Neemuch district of Madhya Pradesh, along with its soil conditions, meant 90 per cent of the area’s rainwater was lost.

Women representation in the workforce in India has been lower than desirable for a long time. For cement companies, challenges such as remote plant sites, and concerns over round-the-clock work shift hours, have been perceived as deterrents to improving gender representation in the sector.

UltraTech Cement, India’s largest producer of grey cement, white cement and ready-mix concrete, has successfully raised US$ 400 million in the form of sustainability-linked bonds. With this, UltraTech is now the first company in India and the second company in Asia to issue dollar-based sustainability linked bonds.

Awarpur Cement Works, UltraTech Cement’s integrated cement unit located in Chandrapur, Maharashtra, has been awarded with the prestigious National Energy Conservation Award, 2020.

Two of UltraTech’s grinding units- Panipat Cement Works and Jhajjar Cement Works- have won awards at the prestigious Apex India Green Leaf Awards 2019. The units were recognised for their excellent afforestation initiatives.

Birla White’s Kharia Khangar unit in Jodhpur, Rajasthan, has been conferred with the prestigious 'Golden Peacock Occupational Health & Safety Award' 2020.

Birla White has been recognized with two prestigious awards at the Apex India Green Leaf Awards 2019. Birla White won ‘Platinum’ Award for Environment Excellence and a ‘Gold’ for Energy Efficiency for outstanding performance in the respective domains. The awards reflect Birla White’s commitment to building a sustainable business.

UltraTech Cement Limited has registered a significant increase in its score in S&P's Dow Jones Sustainability Index (DJSI) by 9 points to 68. This is an increase of 15% from the previous year’s score. It is a key achievement in UltraTech’s sustainability journey.

A key milestone in UltraTech’s endeavour to drive sustainability across its value chain and its commitment to step up climate action.

UltraTech Cement has recently won four awards at the Indian Content Marketing Awards (ICMA) 2020, for its '#BaatGharKi' media campaign

Birla White’s Wallcare Rose Putty and Lemon Putty, India’s first ever scented putty, have been recognized with GreenPro Certification by the Confederation of Indian Industries (CII) and are qualified as Green Products.

Birla White recently launched Wallseal Waterproof Putty, a white cement-based putty exhibiting two times water resistance. This new product underwent various quality and blind tests and has been certified as the 'Best Waterproof Putty' by Karvy in its research findings.

UltraTech Cement Limited, India’s largest producer of grey cement, white cement and ready-mix concrete, has been recognized with seven awards at the ‘21st National Energy Award for Excellence in Energy Management 2020’ conferred by Confederation of Indian Industry (CII) Green Business Centre.

Most of us are not aware about the quality and variety of material and products used to construct our dream home. It is only when we decide to get our own house constructed that we realize how important the choices of cement, building material, and products are.

The threat of global warming is for real and is now being acknowledged by stakeholders across the globe. As the largest cement manufacturer in the country,

The limestone mine at Rajashree Cement Works, our integrated cement factory in Karnataka, was recently conferred with the prestigious Sita Ram Rungta Social Awareness Award 2020 by Federation of Indian Mineral Industries (FIMI).

Road connectivity is a key enabler of economic growth of the country. We have seen how improved road connectivity has in the previous decades catalyzed rapid economic development in the southern states and the National Capital Region.

UltraTech has been a reliable partner in India’s development and stood firmly by the nation, as the country grew from strength to strength, over the past few decades. Even now, as India prepares itself for another sprint to make its mark on the global landscape, UltraTech, as always, is geared-up to provide support by way of its wide-range of specialized and customized building solutions.

At UltraTech Cement, customer centricity is at the core of all our initiatives. We call it ‘Mission Happiness.’ Delighting our customers is the key objective of Mission Happiness. We reach out to our customers to take their feedback on our products and services.Customers include individual house builders (IHBs), masons, engineers, and channel partners like dealers & retailers.

UltraTech Cement Limited has been recognized as among the Top 100 ‘India’s Best Companies to Work For 2020’ across all sectors and industries in India by Great Place To Work® Institute in association with The Economic Times.

Our MD, Mr Kailash Jhanwar shares his views on the importance of sustainable business and sustainable living habits, especially in a post COVID-19 world.

UltraTech Cement was recently conferred with "Silver" at EMVIEs Awards 2019 under the 'Best Media Research and Analytics Using Data and Technology' category.

UltraTech has been ranked amongst the top 10 companies, internationally, on Dow Jones Sustainability Indices (DJSI) in the 'Construction Material' Industry sector of the S&P Dow Jones Sustainability Indices (DJSI).

UltraTech as a brand understands the IHB"s real motivation behind building a home. For the home builder, home is not just a structure but an important milestone and the most important project of their life.

Baga Cement Works, an integrated cement of UltraTech Cement in Himachal Pradesh, was recently conferred with Golden Peacock Environment Management Award 2019 under the Cement Sector. The award recognizes the efforts of the unit in sustainable environment management in and around its vicinity.

Three ready mix concrete (RMC) plants of UltraTech Cement have received the prestigious GreenPro Certification from the Confederation of Indian Industry's (CII) Indian Green Building Council.

Hindalco Industries and UltraTech Cement, the metals and cement businesses of the Aditya Birla Group, collaborated to launch an innovative green product for the transport industry. On World Environment Day, Hindalco sold its first indigenous dry bulker, especially for cement, to a trusted logistics partner of UltraTech Cement.

UltraTech Concrete, the ready mix concrete (RMC) business of UltraTech Cement, recently won the Innovation for Sustainability award at the Economic Times Innovation Awards held in Mumbai.

Birla White, UltraTech Cement’s brand that is synonymous with white cement, celebrated its 25th anniversary at its Kharia Khangar (Rajasthan) plant on 11 April 2013.

UltraTech Concrete, the ready-mix concrete business of UltraTech Cement Ltd, achieved a unique benchmark of saving 100 million litres of water through concrete recycling, with 2013 as the baseline year.

The Research & Development (R&D) Centre at UltraTech Cement has received accreditation from National Accreditation Board for Testing and Calibration Laboratories (NABL).

UltraTech"s integrated cement unit Rawan Cement Works (RWCW) has been recognized as"Excellent Energy Efficient Unit", at the Confederation of Indian Industry (CII) National Award for Energy Management 2018.

UltraTech Cement Limited, India"s largest cement company, is setting up waste heat recovery systems (WHRS) at five of its units over the next two years with a cumulative capacity to generate 63 MW power.

UltraTech Cement Limited safely co-processes over two lakh tonnes of waste material including 80,000 tonnes of non-recyclable plastic waste as fuel annually.

UltraTech Cement announced today that it has been certified to be more than two times water positive by DNV – GL, a global quality assurance and risk management company.

The Aditya Birla Group is a US $43 billion corporation, operating in 35 countries. It is anchored by an extraordinary force of over 120,000 employees, belonging to 42 nationalities.

Protecting and conserving biodiversity through biodiversity management practices are a priority for the Aditya Birla Group, and at UltraTech, it is integral to our commitment towards environment stewardship.