UltraTech clinches the coveted ‘Mobile Marketer of the Year’ award at e4m Maddies 2025

UltraTech was named ‘Mobile Marketer of the Year’ at the 11^th edition of e4m Mobile Marketing Awards – The Maddies, winning the top honour at a prestigious marketing award platform for the fourth time in 2025. UltraTech bagged 10 metals including 4 golds, 2 silver metals and 3 bronze metals at The Maddies 2025, held in Mumbai on December 2, 2025. With its stellar success at The Maddies, UltraTech’s tally of marketing awards for the financial year crosses 75.

UltraTech’s ‘Mobile Marketer of the Year’ win at The Maddies 2025 comes after it bagged ‘MarTech Brand of the Year’ at ET MarTech+ Awards 2025, ‘Advertiser of the Year’ at e4m Prime Time Awards 2025, and ‘Disruptive Brand of the Year’ at ET Brand Disruption Awards 2025. The top honours stand testament to UltraTech’s excellence in marketing and its forward-looking consumer outreach.

The e4m Maddies jury took note of UltraTech’s creative and mobile-led strategies to reach consumers across diverse markets, standing out among India’s top brands. UltraTech’s data-driven communication, targeted campaigns, and innovative use of mobile platforms were cited as key levers to building deeper consumer engagement.

exchange4media Mobile Awards – The Maddies recognised all marketing stories that employ an effective mobile marketing strategy done in India. Entries were judged on innovation, concept, execution and results by a highly experienced independent panel of the industry.